Zahraa Jaber, an Iraqi-American entrepreneur, content creator, and influencer, is making waves in the beauty industry with her natural hair care brand, Promirose. Born and raised in the United Arab Emirates, Zahraa relocated to Michigan, USA, in 2019, where her entrepreneurial journey took flight. Today, she stands as a powerful example of resilience, creativity, and purpose, inspiring countless women around the world.
Zahraa’s rise to fame began in 2021 alongside her husband, Waad, when the couple gained popularity on TikTok. Their authentic, humorous, and relatable videos quickly built a loyal audience. But Zahraa had bigger dreams. On November 7, 2021—her birthday—she launched Promirose, a brand name combining “Promise” (the English meaning of Waad) and “Rose” (the English meaning of Zahraa). This personal touch not only reflects their love story but also the heart and soul behind the brand.
With a background in nursing, Zahraa brought scientific insight to her product development process. Her flagship item, a leave-in hair growth oil, was designed to combat hair thinning, especially among women facing postpartum or stress-induced hair loss. The success of this product laid the foundation for Promirose’s expansion into other all-natural offerings—bamboo hair brushes, sulfate-free shampoos, nourishing conditioners, and halal biotin gummies—making it a go-to solution for diverse hair care needs.
As a mother of four, Zahraa’s ability to balance family life with entrepreneurship is nothing short of inspiring. Her dedication to quality, authenticity, and customer satisfaction has transformed Promirose from a startup into a growing seven-figure brand. She envisions Promirose becoming a global leader in natural beauty, rooted in empowerment and self-care.
Zahraa’s journey has been featured on major platforms including Forbes People, IMDb, and SoundBetter, highlighting her influence both as a businesswoman and a digital creator. Through her brand and content, Zahraa fosters a community of women who feel seen, heard, and confident in their natural beauty.
Follow Zahraa’s journey and the continued rise of Promirose on her Instagram: @jaberzahra.
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